12 Best Luxury Lingerie Brands on Our Radar For 2026

black bra on white sheet
By Cherelle Mukoko and Phoebe Tatham on 20th March 2026

A curated edit of luxury lingerie, where exquisite craftsmanship, sensual design and timeless elegance meet.

In Brief

This Sybarite’s 2026 guide covers the best 12 luxury lingerie brands such as Fleur of England, Juliemay, Empreinte, Bordelle, Gilda & Pearl and more. These have been chosen for premium materials, design, and sustainability.

  • Fleur of England features premium materials like French eyelash lace and 24-carat gold-plated hardware.
  • Juliemay’s allergy-friendly lingerie is made up of GOTS-certified Organic Pima Cotton and is suitable for people with skin conditions.
  • Gilda & Pearl’s lingerie is inspired by classic vintage glamour and focuses on sustainable craftsmanship.
Woman pulling on white jumper.
Fluffy pillow and silky sheet. T-shirt on clothes rail.

As John Spence famously once said, "Burn the candles, use the nice sheets, wear the fancy lingerie. Don't save it for a special occasion; today is special".

What you wear under your clothes is almost as important as your outfit itself, so contributor Cherelle Mukoko has picked out her favourite brands that will leave any woman feeling confident and sexy.

More often than not, our underwear is the most practical element of our wardrobe. It feels like the majority of us would rather invest in glitzy sequin dresses and heirloom-worthy cashmere coats than spend a fortune on luxurious underwear. But luxury underwear doesn't actually have to break the bank. A multitude of independent lingerie brands have cropped up in recent years, offering affordable sets rooted in craftsmanship. Discover which brands are currently on our radar...

Fleur of England

  • Founder: Fleur Christacos

  • Design Style / Brand Philosophy: Fleur of England has been hugging women’s beautiful bodies for more than 23 years. Christacos launched her brand after she noticed a gap in the market while working at a luxury lingerie boutique and studying fashion marketing. She wanted to create beautiful pieces that also empowered women.

  • Signature Lingerie Styles: Elegant and empowering.

  • Materials Used: French eyelash lace, 24-carat gold plated hardware, silk-covered buttons & silk encased straps, and tulle base made from recycled plastic bottles.

  • Why We Suggest?: Investment pieces that will stand the test of time whilst also providing comfort and style

Coco De Mer

  • Founder: Lucy Litwack

  • Design Style / Brand Philosophy: In an age where women are becoming more confident and open with their femininity and sensuality, wearing beautiful lingerie is just one of the ways in which we can honour our gift of feminine power. Coco De Mer embodies this sentiment. From bodysuits to plunge bras, this brand has made sure every woman, every shape and every age has something special to adorn their body.

  • Signature Lingerie Styles: Seductive and empowering.

  • Materials Used: Silk, fine lace.

  • Why We Suggest?: Beautifully-crafted lingerie with a seductive feel.

Wacoal

  • Founder: Wacoal was founded by Koichi Tsukamoto in 1946

  • Design Style / Brand Philosophy: The brand is renowned for creating high-quality garments with an excellent fit.

  • Signature Lingerie Styles: Underwired, soft cup, contour, strapless bras, and shapewear.

  • Materials Used: Lace, embroidery, cotton, polyamide, and elastane.

  • Why We Suggest?: If you're unsure about size and fit, Wacoal also has a fantastic virtual fitting service

Juliemay

  • Founder: Tiffany Chiu

  • Design Style / Brand Philosophy: Juliemay is a sustainable lingerie brand that is conscious about maintaining a low impact on the environment. With three key sustainable projects that the brand participates in: Eden Reforestation Projects, Plastic Bank Recycling, and Improved Cook Stoves In Malawi, every purchase includes a donation to one of these incredible projects.

  • Signature Lingerie Styles: Allergy-friendly lingerie for women who suffer with a range of skin conditions such as Eczema and Psoriasis.

  • Materials Used: GOTS-certified Organic Pima Cotton.

  • Why We Suggest?: The brand champions safe and comfortable lingerie for sensitive skin.

Empreinte

  • Founder: Founded in 1946 by Jean Le Her

  • Design Style / Brand Philosophy: This high-end French brand has been designing innovative lingerie and swimwear since 1964. Empreinte are experts when it comes to dressing large busts, and caters for woman ranging from a C-H cup. Empreinte combines great support with French elegance, and will give you the inner confidence to shine.

  • Signature Lingerie Styles: Timeless and classic designs.

  • Materials Used: Polyamide, cotton, lace, satin, tulle.

  • Why We Suggest?: The brand is renowned for its chic yet comfortable underwear.

Bordelle

  • Founder: Alexandra Popa

  • Design Style / Brand Philosophy: Bordelle fuses together expert craftsmanship with innovative designs that stand out from the crowd. The luxury brand has notably broken down existing technical boundaries as the first lingerie label to introduce new adjustment features to highly structured lingerie garments.

  • Signature Lingerie Styles: Reimagined bondage-inspired pieces that empower modern women.

  • Materials Used: 24k gold plating, satin, organic cotton, bespoke embroidery on a sustainably sourced, recycled tulle base.

  • Why We Suggest?: Ultra-luxurious designs that can be customised by the wearer.

Dora Larsen

  • Founder: Georgia Larsen

  • Design Style / Brand Philosophy: The brand was set up in 2016 as an antidote to uncomfortable and lacklustre bras. Larsen's designs are whimsical and bold, offering women something elevated that can still be worn every day. The independently owned brand creates just two collections a year, spanning across lingerie and sleepwear. Each collection is designed in the UK and produced in limited quantities. 

  • Signature Lingerie Styles: Colourful combinations, everyday silhouettes.

  • Materials Used: The brand's bespoke laces are made using at least 83% recycled materials. Their bespoke embroidery, tulle and threads are also produced using recycled materials.

  • Why We Suggest?: A go-to for fun, playful designs that also feel elegant.

Gilda & Pearl

  • Founder: Founded by Diane Houston in 2011

  • Design Style / Brand Philosophy: Houston's creations are infused with Vintage elements and old Hollywood glamour. Think lace, bow details, feather trims, and luxe materials. The brand maintains that "ethical, considered making processes and environmental impact have stood at the heart of everything we do."

  • Signature Lingerie Styles: Vintage and Old Hollywood glamour.

  • Materials Used: Upcycled feather trims, carefully sourced materials, and OEKO-TEX® silks.

  • Why We Suggest?: Each garment is designed and made in the UK. What's more, the brand's vintage aesthetic helps it to stand out from the crowd.

Agent Provocateur

  • Founder: Founded in 1994 by Joseph Corré and Serena Rees.

  • Design Style / Brand Philosophy: The brand empowers women with its daring and colourful underwear. Agent Provocateur is now under the creative direction of Sarah Shotton. From opulent corsets to bridal underwear, the female-led label does it all.

  • Signature Lingerie Styles: Daring, luxury underwear featuring intricate embellishments.

  • Materials Used: Silk, mesh, satin, velvet.

  • Why We Suggest?: They focus on opulent designs that pack a punch.

Fruity Booty

  • Founder: Founded in 2017 by Hattie Tennant and Minna Bunting

  • Design Style / Brand Philosophy: Fruity Booty prides itself on its sustainability. The brand is B Corp certified, with over 80% of products being made from surplus fabrics and materials which would otherwise have gone to landfill. The remainder of Frooty Booty pieces are crafted from conscious material suppliers. Beyond this, the brand has a zero single use plastic policy throughout their supply chain. All orders, for instance, are sent out in recyclable brown paper mailing bags.

  • Signature Lingerie Styles: Colourful, form-fitting garments.

  • Materials Used: 80% of products being made from surplus fabrics and materials.

  • Why We Suggest?: Bold and stylish pieces with sustainability at the forefront.

Fleur du Mal

  • Founder: Founded in 2012 by Jennifer Zuccarini

  • Design Style / Brand Philosophy: Fleur du Mal offers elegant pieces in the prettiest pastel shades with plenty of lace to boot. Think vintage-inspired bras, polka dot tights, bodysuits and the chicest silk robes complete with lace appliqué details.

  • Signature Lingerie Styles: Pastel shades, lace, vintage elements.

  • Materials Used: Organic cotton, recycled fabrics, biodegradable elastics & more.

  • Why We Suggest?: A great brand for sophisticated pieces with a luxe edge.

Edge o' Beyond

  • Founder: Founded in 2014 by Naomi De Haan

  • Design Style / Brand Philosophy: The brand is created by women to empower women, with a strong focus on inclusivity and sustainability. EOB's atelier is located in South Wales Downs. Aside from manufacturing their own garments, the atelier also offers sampling and manufacturing to like-minded brands.

  • Signature Lingerie Styles: Intricate embroidered details, bondage-inspired strapping, and floral motifs.

  • Materials Used: Their sustainable collection is made from repurposed materials, silk, embroidery, and 24k gold hardware.

  • Why We Suggest?: The brand prides itself on its inclusivity and sustainability.

Key Considerations For Luxury Lingerie

If you're looking to invest in luxury lingerie it's worth having a few things on your radar. Key considerations include:

  • The fabric and material quality - look for natural fibres such as cotton, silk, cashmere, and linen. These ultimately last longer and are softer on the skin.

  • The fit - check to see if there are adjustable straps

  • Craftsmanship - it's all in the detail. Check for things like loose threads and stitching

  • Maintenance - does it require dry cleaning or hand washing?

  • Sustainability - look for brands that prioritise sustainability and ethical manufacturing practices

An array of luxurious labels can be purchased online. Stalwarts include the likes of Coco de Mer, Agent Provocateur, Intimissimi and La Perla, while newer brands include Dora Larsen, Fruity Booty and Ysé.

Cotton, satin, silk and lace are often used for a softer and more luxurious feel.

Ultimately it depends on each individual. Some garments, while beautiful, might not be practical enough for everyday wear. Nonetheless, there are plenty of lingerie items that look the part without scrimping on comfort.

Many brands offer bespoke services for an added dose of luxury. Tweaks include alternative colourways, size variations, alterations, and customised packaging.

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The Luxury London Lingerie Experience

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