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The £5 Million Art Collection In The Walls Of A Traditional Moroccan Riad

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Step into IZZA, the House of Friends, a new boutique hotel in the heart of Marrakechs medina. Beyond its traditional design details and rich heritage lies a vast collection of NFTs, AI artworks and Moroccan photography.

Appropriately named the ‘House of Friends’, IZZA opened its doors this summer and welcomed tourists back to Morocco after the country’s devastating earthquake. For Morocco to recover, tourism must continue to thrive and with hotels like IZZA, drawing a cosmopolitan crowd, there is no doubt that it will. Nestled in the heart of Marrakech's bustling medina, this Riad invites you to experience authentic...

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